Card of the Day - 2023-01-17

Brooke Bond "British Wildlife"
Brooke Bond [trade : tea : UK] "British Wildlife" (1958) 23/50 - BRO-230 : BT-12 : B.05 : D.241 : HX.66

Our original British Trade Index part 2 tells us that this set is small, or standard, size, numbered, and contains fifty cards.  It was issued in three formats, the difference being in the issuer`s name. 

  • Brooke Bond & Co.Ltd. (this being the first printing, and the rarer issue).

  • Brooke Bond (Great Britain) Ltd. (the second printing).

  • Brooke Bond Tea Ltd. (the third printing, this being the one you are most likely to find).

The same book also tells us that sixteen pictures from this set with backs inscribed "published by courtesy of Brooke Bond Tea Ltd" were used in a "Pick a Picture" booklet issued by the R.S.P.C.A.

Our set was never officially reprinted with a black back for sale to collectors. This seems odd and I have to wonder if they had somehow lost the artwork. Or maybe it was not permitted by either the illustrator, naturalist Charles Frederick Tunnicliffe R.A, or the author of the text, Frances Pitt, (who also worked on their "British Birds" set) 

However you can find another printing, as shown by the D.241 and HX.66 codes, because it was issued by Musgrave Bros Ltd of Cork. Tea Blenders.

Both Brooke Bond and Musgrave issued special albums. And you can see a checklist of all cards and the Brooke Bond album, with a red squirrel on it, at BrookeBondCollectables/BWL

B.05 was Brooke Bond`s own code for this set. 

You may be interested that when Arthur Brooke started his company in 1845 the name he chose was Brooke Bond  & Company. The first tea shop opened in 1869. However there never was a Mr. Bond. Some say it was added for extra clout, some say he was saying his word was his bond, and others say it