Card of the Day - 2023-01-02

Kellogg "The Story of the Locomotive" second series
Kellogg Company of Great Britain Ltd [trade : cereals : UK] "The Story of the Locomotive" 2nd series (1961?) 15/16 - KEL-480 : KEO-7

This was the most fiendish clue, for here we have the Flying Scotsman, and when he left the Household Cavalry in 1928, Alfred Jones decided to become an actor. He started the way so many do, playing a series of extras, actors who appear in the background and hope to stand out whilst doing so, in order that they might be noticed by someone important, who can take their career closer to the front of the screen. And it worked, gaining him not only a part in a film called "The Flying Scotsman" (1929), but a new name, Raymond Milland. But more about that later too! 

Our card shows the train being hauled by a Gresley A4, which to my mind is best, but there is also a neat link to the film for Sir Nigel Gresley, chief engineer for LNER, who operated the train, was unhappy about some of the stunts used and forced the insertion of wording in the credits to say that such things would never happen in real life. It is rumoured that he also stopped the LNER appearing in any other motion pictures, which I will have to research. 

This is actually the second series of these Kellogg cards with the red overprint. There is some confliction as to the details here, so any clarity would be welcomed indeed. 

Our original British Trade Indexes tell us that there were three versions, 

  • 1. 1st series - a set of sixteen cards marked as "A Series of 16"

  • 2. 2nd series - a set of sixteen cards marked as "A Series of 16"
         a) without "Series 2" added in red
         b) with "Series 2" added in red

By the publication of our modern British Trade Index, item 2 was what had formerly been 2a and item 3 was now the red overprinted version. 

Oddly Bills Bulletin, Volume 4 no.37 tells us that the first series has only 12 cards.

The Cartophilic World magazine for March-April 1961 (Vol.14 No.152) gives us the additional information that the cards for the first series were only found in special packets of Rice Krispies. They apparently had a circle in the corner on the front which gave the set title. 

This is backed up by a later issue (Cartophilic World Vol 14 No.156 - November-December 1961) that says Series Two shows locomotives of the World and is issued as one card in every small packet of Rice Krispies and two cards in every big packet. 

The artist, and very talented they are too, is WARD, but I have not been able to find him yet.