This first clue was this card.
And there were two links to our theme with it.
The first was the date of issue, 1908, which was also the date of "The Old Age Pensions Act 1908", and that gave certain residents of the United Kingdom their first ever State Pension. It was means-tested, with your recent expenditure also examined, plus you had to be aged over seventy, be earning below £21 a year, be sober and of good character, and have been living in this country for over twenty years.
If you could fulfil all those clauses you would receive five shillings a week.
The second link to our card was the team, for Everton is reported to have the best pension scheme of all the clubs, though the truth is that they were the only club to fill out a recent government survey
Not much of a description for this set in our original reference book to Ogden`s issues (RB.15, issued in 1949), just :
78. 50 Famous Footballers. Fronts lithographed in colour. Backs in dark blue, with descriptive text. Home issue 1908.
And in both our World Tobacco Issues Indexes it is further reduced to : “Famous Footballers. Sm. Nd. (50)