Now Howdy Doody was an American tv star, created by Buffalo Bob Smith. He was first shown on television on a tv show for children called "Puppet Playhouse" but before that he had been on the radio, at which time the show was set in the circus, though it later relocated to the Wild West. You can read all about it at Wikipedia/Howdy - and if you keep going down you will find out who "Kagran" were too, and why they appear on the cards.
Howdy Doody was so popular that it was actually used as an incentive to sell colour televisions, soit unsurprising that it also tied up with food, not just our desserts, but several others. In fact the packets for our set actually say that Royal Dessert is "Howdy Doody`s favourite".
Now these images were on the back of those packets, you had the card, with the cut out line to the right hand side and top, then, beside it, outside the dotted line was text, which is missing once the card has been cut. The back of the card is plain. On a large item like this it comes up too small to show the pair, so we will stick with just the back in its entirety. Yesterday`s card, the Cailler, is tiny, so it is fine to show the plain back alongside the front.
The characters in this set were :
1. Howdy Doody
2. Mr. Bluster
3. Flub-A-Dub (the seal)
4. Dilly Dally
5. The Inspector
6. Don Jose Bluster
7. Buffalo Bob
8. Clarabell
9. Lanky Lou
10. Doctor Sing-A-Song
11. Pierre-the-Chef
12. Sir Archibald
13. Princess Summer-Fall-Winter-Spring
14. Oil Well Willie
15. Chief Featherman
16. Captain Scuttlebutt
In addition there were different flavours of the dessert, and a tapioca version of a few - butterscotch, cherry, chocolate (plus a "dark and sweet" style), custard, imitation pineapple, lemon, lime, orange coconut, and vanilla.